Elevating Brands with Engaging Motion Graphics: A Success Story with Oatsu

In the world of crowdfunding, a compelling video can make all the difference. Recently, I had the pleasure of collaborating with Oatsu, the Overnight Oats brand, on their latest fundraising venture through the Seedrs platform. The challenge was clear: create an engaging video that not only captured the essence of their brand but also instilled trust in potential investors.

Oatsu had already laid the foundation with an engaging piece-to-camera video, showcasing their passion and dedication to revolutionising breakfast choices. To elevate their message, I designed a series of animated visuals, seamlessly integrating them into the existing footage. Leveraging Oatsu's comprehensive brand toolkit, every style frame was meticulously crafted to align with their identity, ensuring a cohesive and impactful visual narrative.

Working alongside Lauren and the team at Oatsu was a true pleasure. Their vision and collaborative spirit allowed us to synergise our efforts, resulting in a video that not only met their fundraising goals but exceeded expectations. Their commitment to quality and innovation mirrored my own approach to motion graphic design, making for a seamless partnership that propelled the project to new heights.

This project exemplifies the power of combining a passionate brand with expertly crafted motion graphics.