I worked with the fantastic agency Ally & Mo on this project.

Their client, Journeo, provides passenger data allowing the seamless management of passengers through an airport: from the carpark, to the terminal, to their flight.

The video is designed to be played on a loop in a booth at a networking event, and therefore needed particularly clear visuals.

One particular challenge was guiding the viewers' eye through the birds-eye-view of the airport. In early drafts, everything was happening at once. The issue was the scene was far too long, and even then people weren't really getting what was happening.

I was able to simplify things, ensuring the viewers' eye was directed through the shot: the cars arrive, the bus arrives to take the passengers, the planes begin taking off.