I collaborated with the creative agency Ally & Mo on this project.

Their client, Journeo, specialises in offering passenger data services that facilitate the seamless management of travellers throughout an airport journey, encompassing the trajectory from the parking lot, through the terminal, and ultimately to their flight.

The video was designed to be played in a continuous loop within a booth at a networking event, necessitating an emphasis on clear visuals.

A notable challenge emerged in orchestrating the viewer's visual journey through the aerial perspective of the airport. Initial versions presented a scenario where multiple actions occurred simultaneously, leading to a scene that was simply too long and too confusing.

Through strategic simplification, I managed to guide the viewer's attention through the sequence: starting with car arrivals, followed by passenger boarding onto the bus, culminating in the aircrafts' takeoff.