Happy 2024! Let’s Nail Those SMART Goals

Happy 2024, everyone!

As we step into a brand new year, it's the perfect time to dust off the resolutions and talk about the magic of setting SMART goals. Personally, one of my goals for the upcoming months is to finally bring an animated passion project to life.

Now, let's break down why SMART goals matter. SMART goals are...

Specific

"Exercise more" is too vague. How much more is enough for the goal? A better goal will be "Do 30 minutes of walking per day".

Measurable

How will you measure the goal? Perhaps the goal could be "Complete a 30 minute Apple Watch outdoor walk workout each day".

Achievable

"Get a pay rise" isn't achievable because it isn't something you can do. What if you do everything right and your boss still says "no"? Ensure your goals are something achievable like learning a new skill.

Relevant

Aiming for a promotion in the middle of the pandemic might have been overly optimistic. The agency I worked at when the pandemic hit abandoned their revenue goal and instead opted for "survive the pandemic without any redundancies". That's a relevant goal.